Tag: #DigitalMarketing
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1,700 BENEFIT FROM TRAINING IN DIGITAL MARKETING — WAPA
The Lagos State Government, through the Ministry of Women Affairs and Poverty Alleviation (WAPA), has trained 1,700 market women, men, small and medium-sized enterprises (SMEs) and young adults in digital marketing to support business growth and livelihoods. The Commissioner for WAPA, Mrs Cecilia-Dada Bolaji, disclosed this, on Wednesday September 30, at the graduation ceremony for…
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GOOGLE UNVEILS A.I. TOOLS TO HELP NIGERIAN BUSINESSES TRACK AD PERFORMANCE
Google has unveiled new artificial intelligence-powered advertising features designed to help Nigerian businesses track online ad performance and manage campaigns more effectively. Olumide Balogun, Google’s Director for East and West Africa, on Friday September 25, said the tools, introduced under the company’s AI Max for Search platform, include a new Google Ads reporting feature that…