Chibuikem Diala, convener of Ofe Owerri Food & Drink Festival, just announced the Jan. 3, 2026 bash at Heartland Resort, Owerri – spotlighting Nigeria’s priciest soup (assorted cow meats, snails, dried/stock fish for the elite) as a tourism/economy powerhouse via IHTEF and Culinary & Culture Africa collab.
Diala envisions indigenous eats driving hospitality boom: Cooking demos, tastings, cultural tales, competitions, entertainment – assembling tourism pros, policymakers, chefs, with Imo Gov’t/Ministry of Tourism (Commish Ernest Ibejiako), FTAN, APCN endorsements, plus Eze Possible Uche’s traditional council leading Owerri heritage vibes. Corporate muscle from Guinness, Frutta, Campari, Mangero fuels tasting activations.
This elevates Owerri as hospitality hub, boosting local food chains and turning “wealthy-only” Ofe Owerri into national draw – economic relevance beyond celebrations!
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