Afrobeats goes global! Spotify celebrates the genre’s skyrocketing streams, especially in Asia and Latin America, driven by passionate fans and Gen Z playlist creators.
Spotify’s new Global Afrobeats Playlist marks Afrobeats’ rise from clubs to charts worldwide, influencing culture beyond music. Countries like Indonesia (+4,530%), India (+1,650%), and the Philippines (+1,492%) lead massive streaming growth. User-generated playlists surged 135% since 2020, with Nigerian hits like Hot Hits Naija amassing millions of plays.
Spotify praises fans for growing the movement and Gen Z for discovering and sharing fresh sounds through curated playlists, signaling Afrobeats’ unstoppable global climb.
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